Media Training for Leaders & Teams

Beth Fagan

For years I’ve studied the communications of leaders.  What do many of the best have in common?  The really good ones start every media interview, every conversation, every speech, and every employee meeting with an intense focus on their customers, and their mission of advancing the interests of those customers.

5 Rules for Successful Media Interviews:  Follow these simple rules to advance your company, your career and your stature within your industry.

  1.  Be consumer-focused and mission-driven — every time you open your mouth.
  2.  Use the right words.  Ask the consumer.  Do your research.
  3.  Know your brand promise and never break it.
  4.  Mess up … fess up … dress up.
  5.  Always tell the truth.

See Best Practices to learn more about these rules.

To schedule a media training workshop for your organization email Beth.A.Fagan@gmail.com or call us at 314-503-1136. (c) BETH FAGAN LLC